There’s been a quiet but important shift in buyer behavior across the Reno housing market—and it’s reshaping how homes are being evaluated and sold.
Buyers want move-in ready.
Not because they’re picky. Not because they don’t see the value in a fixer-upper. But because the economic and lifestyle landscape has changed.
And if you're thinking about listing your home, understanding this shift can help you position your property to attract more interest—and ultimately sell faster, for stronger terms.
Why Fixer-Uppers Are Losing Ground
The allure of a renovation project used to be about vision, potential, and getting a great deal. But in 2025, the math looks different:
Renovation costs have surged. Labor and materials are still impacted by supply chain disruptions and inflation, making even “light cosmetic” updates significantly more expensive than in years past.
Buyers are maxing out on affordability. Between mortgage rates and down payments, many buyers simply don’t have the cash left over to take on upgrades.
Time is a bigger factor. With remote work, hybrid schedules, and life moving quickly, the idea of living through months of construction has lost its charm.
Financing can be tricky. Renovation loans are complex, and not all buyers want to take on the added paperwork, contingency, and risk.
What Buyers Want Instead
The new “dream home” for many isn’t a blank slate—it’s a move-in ready property with functional systems, updated finishes, and minimal to-do lists. In Reno, this trend is especially clear in neighborhoods where listings with updated kitchens, neutral paint, and clean landscaping are drawing immediate interest.
And it’s not just about looks. It’s about peace of mind.
Buyers want to walk into a home and feel like they can settle in—not start another round of projects the day after closing.
What Sellers Can Do Right Now
The good news? You don’t need to do a full remodel to meet this demand. Here’s where we’re seeing the biggest return on effort:
Paint and flooring: Fresh paint in modern neutrals and clean, consistent flooring go a long way in helping a space feel turnkey.
Declutter and stage: If buyers can see the potential to live there now, they’ll be more likely to act.
Pre-listing inspections or condition reports: Transparency builds trust. Knowing what’s been addressed—and what hasn’t—gives buyers confidence.
Simple kitchen and bath updates: Swapping out hardware, faucets, lighting, and even cabinet faces can give older spaces a fresh look without the cost of a full remodel.
Why This Matters in Reno
Our market continues to attract both local and out-of-area buyers, and many of them are looking for efficiency, convenience, and clarity. Homes that feel cared for and complete are commanding stronger offers—often with fewer days on market.
Whether you're getting ready to sell now or exploring what updates make sense before you list, understanding what buyers value today can help you make smarter, more strategic choices.
We’re here to help you navigate all of it—with data, perspective, and a plan that fits your timeline.
Robin, Kevin and Sophie
Kinney and Renwick Team
License #'s: S067935 | BS0141620 | S197254
[email protected]
(775) 391-8402
kinneyandrenwickteam.com
